
This is a review of the Ippei & Dan Lead Generation Course.
If you want to know:
Then you're in the right place.
Let's do this!
Ippei & Dan
Local Lead Generation Review
About
High-end Quality Local Lead Generation Course.
Pros
Happy Students, In-Depth Training, Constant Updates,
Active Group.
Cons
Hard Work to be put Upfront, Before Results Show.
This is going to be a different kind of review.
Rather than go look at other people's courses,
I want to check out how far my course, Dan & Ippei, has come.
I may be partial, but at least you'll be getting a clear review.
From someone who's been working this system for going onto 8 years.
What is Lead Generation All About?
The Lead Generation business model is similar to real estate.
Build a website/property and then rent it out to tenants/businesses for a monthly fee.
The more properties you own, the more money you make.
But with Lead Gen, you don't have to worry about repairing and maintaining a home.
You don't have to deal with frustrating tenants.

I know all this because I went through the very course I'll be talking about.
I started out as Dan's student and built everything I have through Local Lead Gen.
And I know how far the course has come because I am always there.
I'm there for the 6900+ people who are in our private FB Group and end up killing it.
Let me tell you a bit about me before and after, to give you some perspective.


After graduating at Michigan U, I was stuck making $35k a year at a job I hated.
In 2014 I signed up for the Lead Generation coaching program and started working on my first sites.
From 2014 to 2015, I built my lead generation business to $10K per month.
By 2017, I was at $35K per month with lead-gen and Dan took notice of me.
In 2018 I moved to California, 5 minutes away from Dan's place.
I was asked to help in the promotion of the course and of course I said yes.
So here I am, with an excess $50k+ a month in passive income, doing what I love most.

What Do You Do In Lead Generation?
Before we get into the nitty gritty of what you'll learn in the course, I hear ya...
Ippei, how do I make Local Lead Generation work?
You basically rank generic websites that you create to the top slots of Google.
Once they are there they will attract leads, as they will be the first to be seen.
You can then rent these sites out to local businesses for a monthly fee.
Trust me, I know what I'm saying, I've done it over 100 times!

Dan & Ippei Course
The 5 Step Blueprint for Local Lead Gen
Step 1: Due Diligence & Niche Selection.
The first step of the process is the most important.
The training here is hyper-focused because you want to get this right.
Finding a niche and making a due diligence, the heart of local lead gen biz.
If you're already feeling overwhelmed, we've got you.
You get an excel sheet for the DD, a glossary of words used and much more.

We also provide you with sites that will help you choose profitable niches.
Believe me, after almost 10 years, nothing in this course is left to chance.
Of course, you have to put some effort in too!
Always remember that the riches are in the more obscure niches.
You have to get creative and think outside the box, if you want to succeed.

You then want to make sure that there are enough businesses to compete with.
You don't want to enter an empty niche, since nobody will want your leads.
Salesgenie is the recommended software to scout out your competition.
You should also get yourself the SEO Quake add on, to help with your SEO.
Another fundamental software you'll need to survey the land is Whitespark.

This will help you with citations for your website.
It's a mention of your website being cited somewhere on the web.
This will validate you in Google's 'eyes' and get in the map pack on page 1.
You know that square with the 3 properties listed, right?
The properties everyone rings when they have an urgent problem?
That's exactly where you want to be ranking, and you can do that through citations.

Whitespark has a Local Citation Finder.
It allows you to see how many local citations competition has in your niche.
You want to have as many, if not more citations than your competition.
Finally there's the concept of low hanging fruit that we value greatly.

Low hanging fruit is easy to pick, you should be looking at niches like that.
If the map pack has businesses who's citations you think you can beat..
If the map pack has businesses with no website, just a stinky phone #..
Then you'll probably dominate that niche more easily and focus on clients.
Above is a chart of the different people you'll be dealing with.
But that's only when you have a site that's fully ranked..
Step 2: Creating Your Assets: Website Building.
Now that you have chosen your niche and city, it's time to build!
This part of the course has been created by using Snapps website builder.
Not only does Snapps cater to all of our needs when building..
.. but it has found to work for all previous Lead Geners, so trust us on this.
You also receive extra support, learning materials for being part of the gang!

Once the basics with domain name and DNS records are sorted..
You're going to have ready made Lead Gen templates to choose from.
Pages will be added according to the templates chosen, all automatically!
A lot of features are automated or incredibly east to use, such as:
- Adding video to your header.
- Working with images.
- Using saved colors.
- Formatting texts and links.
- Photogallery widget.

There is a section in the online training for every part of the website.
Every feature is super-covered and foolproof.
You put in the work, by following our guidance, and you're going to win.
Guaranteed.
Step 3 - Keywords and Growing Your Site.
OK, Ippei, I hear you asking.
How are we going to get Google to rank our sites?
This is where our training goes in hyper detail.
With us, you will be learning the most kickass keyword strategies.
And as Google's algorithm evolves, so will our training.

If you're not a writer, you can hand your keyword to a writer.
For $20, he will be able to bust all the writing for your page with your keywords fitted into the text.
That's how Google will rank your site, according to your relevance.
There are many more videos on extra ways to find and deploy keywords.
And if you're stuck, just ask in the FB group: there's always someone to help.

And then come the backlinks.
A backlink is a hyperlink pointing to a page on your site.
Google loves a website having backlinks and you should have some too.
In our course we cover all possible kinds of internal and external backlinks.
Backlinks grant your site authority, and that's how Google ranks sites.

The cool thing about being in a 6900 FB group full of active Lead Geners..
.. is that you will be able to perform link circles.
Site number 1 will backlink to site number 2, all the way to 5 going to site 1.
This works really well if all sites contribute by providing influential backlinks.

Between citations, proper keyword use and backlinks, we got you covered.
You will be surprised at how quickly your site will shoot up in Google ranks.
As I've been saying throughout, we got you covered every step of the way.
And if you have doubts, 6900 people are ready to give you a hand.
Step 4 - Google My Business.
I thought about devoting a whole section to something that stumps a lot of newcomers.
And that is GMBs, or Google My Business listings.
GMB is a tool to manage one's online presence across Google, including Search and Maps.
It's pretty crucial if you want your website to rank in the map pack.
What's the problem about it?

In order to get registered you have to provide Google with a legit address.
And they've been cracking down on internet businesses trying to get in on it.
Luckily, we have many different solutions to the problem..
Heck if you are really stuck you can pay for someone to get the listing for you!
All of this is inside our group, this is just one of the perks.

We'll also teach you how to see how well your GMB is doing.
What you see above is the heat map, showing your rankings across the city.
Through fine tuning your GMB, we'll get you to a point where you dominate the local market you are trying to grow in.
Seriously, this course has got your back from A to Z!
Step 5 - Prospecting and Closing.
You've ranked your site and are getting calls.
Time to find a local business and partner up!
Here you'll learn:
- How to negotiate
- How to close a business owner
- Lead Value calculator
- Deadly closing strategies
- Overcoming Objections
- 7 Simple Steps for Easy Prospecting
- Dan's prospecting mini-webinar
- How To Prospect With Screencast-O-Matic

We also provide tools to calculate what profit margins you can make.
We teach you the various tactics to use with prospective clients.
We also teach you how to collect payments and negotiate.
This is the end journey you started when you created your page.
And there is so much wisdom within the course to help you out.
Once you rent it out, though, you have that sweet recurring revenue.
Other Bonuses
Bonuses you get when joining
No matter what happens in the outside world, you can bank on one thing.
On Tuesdays and Thursdays, at 4;30 pm, Dan will hop on a video call.
Anyone can join and knowledge bombs are dropped regularly.
If you've just joined the course, this is the best place to go to if stuck.
These calls have been going on since forever and have helped thousands.

On top of that, if you really don't like an aspect of Lead Gen..
You can hand it over to experts in our group to do it for you.
Outsourcing can be a lifesaver if you know how to take advantage of it.
It's crazy how much time you can save, once money is not an issue anymore.

Of course, I can't omit the meeting of all meetings.
The Vegas Reload annual meeting open to all Lead Geners in our group.
Not only do you get to learn from the best, but you also form lifelong bonds.
It's an awesome mix of learning and partying, attended by people from around the world.

Of course there are many more tools and bonuses for those who join:
- Done for you products.
- Client calculator.
- Goal calculator.
- LTV calculator.
- Time Management tool.
But you get the point.
We love to over-deliver.
Conclusion
By now you should have made your mind up about this course.
There are three main aspects that, in my opinion, make LG stand out from the rest:
- The program is complete, in every aspect, but is easy to follow: just follow the guidelines and you will have yourself beautiful sites ranking for free.
- The FB Group is not just A FB Group: we all help each other out with tips, motivation, and the OGs are always there to answer your questions.
- Dan, Ippei, and the many others who started on this path years ago are available to you on weekly live Q&As and in the group itself: we are there to help you reach our heights: you put in the work, we put in the knowledge.

Other than these three points, the upsides are way too many to ignore.
If you want to learn about the Lead Gen course and see members testimonials,
All you have to do is click here, and you can also go through our in-depth webinar.

